This is the term I coined when I saw our fourth-grade class list for the first time. Why? Lack of originality by parents. One fourth of the girls are named EM: Emilie, Emily, Emma H. and Emma (last name Lee. No Kidding. Emma Lee). All darling, bright EMs.
What is with this name that means “industrious”? In 1880, Emma was the third most popular name. In1999, Emily was number one. What are the two most popular girl names for 2009 and 2010? You got it. Emily is number one and Emma, number two. I read on line that it takes about 90 years to pass before we are willing to revive an old name. If this is the case then we can expect Emily to move over and make room for Betty, Dorothy, Virginia and Mildred.
My little sister, Cutie-Pie, is pregnant! Emma gonna tell her to avoid the name Emily, and to start the 90-year revival cycle with Mildred (that ought to go over like a lead balloon).